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POPIA Data Protection

An FSP wants to use client contact details collected for policy administration to run an unrelated marketing campaign. What does POPIA's purpose-limitation principle require?

RE5 practice question with a worked answer. This is one of hundreds of FSCA RE5 questions in the RegulatoryExams question bank.

  1. a) Information collected for one purpose should not be further processed for an incompatible purpose without a lawful basis such as consent.Correct
  2. b) Any data, once collected, may be used for any purpose the FSP later thinks of.
  3. c) Marketing is always exempt from POPIA, so no basis is needed.
  4. d) Purpose limitation only applies to medical data, not contact details.

Why this is the answer

POPIA's purpose-specification and further-processing-limitation conditions mean data collected for one purpose cannot simply be repurposed for an incompatible use; a lawful basis (e.g. consent or a compatible purpose) is required first.

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